An executive with a track record in animal health, dairy farming and bovine genetics has been appointed to lead a company changing the face of the global beef and dairy industries by developing breakthrough embryo transfer technology.
Paul Niven has taken up his role as chief executive officer of Brisbane based company Nbryo, with a key focus on developing and commercialising new technology in the bovine assisted reproduction industry.
Nbryo’s inception was a culmination of a desire to make bovine IVF more affordable and accessible, combined with an ambition to accelerate genetic change to realise the economic, social and environmental gains throughout the supply chain.
Nbryo is intent on solving some of the major challenges of the global cattle industry by bringing some of the biggest technology advancements in the modern era to assisted reproduction and genetic improvement.
Advanced bio-digital and robotic technologies will enable the production of low cost, high-quality embryos at scale.
Paul has an extensive industry network and a track record of delivering significant outcomes, including in the startup and growth phases of businesses.
He has worked on both sides of the farm gate – as a veterinarian, operating farms and managing the businesses that supply inputs.
His background includes living and working in the UK and China, as well as four years as a management consultant for operational efficiency and change management in sectors including mining, ports, hospitals, banks, and FMCG manufacturing.
Paul says he is looking forward to Nbryo being a major disruptor in the cattle breeding sector from an embryo perspective.
“Commercial producers can decide the genetics they want before embryos are implanted in a cow rather than waiting three to six months after calves are born, resulting in instant savings,” he says.
“I am thrilled to be working with such an innovative team who are knowledgeable, focused and driven, alongside researchers from around the globe.
“My objective is to turn the research components into a saleable and scalable program that can be distributed globally.”
