Planning is well underway for Queensland’s largest agricultural field days with Elders FarmFest 2024 confirmed for June 4 - 6 next year.
The event has been showcasing the latest in agricultural products and services for the past 48 years, with more than 2000 companies and organisations coming together on the purpose-built site at Kingsthorpe, just outside Toowoomba.
Elders have jumped on board and are returning as the event’s naming rights sponsor for another three years.
Commercial manager ACM Rural Events Lupe Prada said Elders FarmFest had continued to gain in popularity amongst exhibitors and visitors, growing a significant 17 per cent from 2022 to 2023.
“These kinds of numbers really reflect Elders FarmFest’s appeal for agricultural service and product suppliers who want to get their message out to a wide audience. We’re already seeing interest from returning exhibitors, as well as new businesses who are keen to be involved in 2024,” Ms Prada said.
Elders state general manager for QLD and NT Lisa Hewitt said they were proud to continue as naming rights partner.
“Next year will see Elders mark 185 years of contribution to Australian agriculture; 185 years of playing a key role in the sector and as a partner to our valued clients. Every local branch is backed by our expansive network of specialists and advisors, offering links to markets, research and buying power across a range of products and services, including rural products, agronomy, livestock, wool, grain, finance, insurance, and real estate,” Ms Hewitt said.
With ag tech such a significant contributor to the industry, organisers are keen to expand the AgTech pavilion to include the AgSmart connect hub, which will include industry talks and panel discussions.
“We know farmers have an increasing interest in how technology developments can really enhance their business bottom-lines. In 2024 we are continuing to invest in this area and ensure visitors can learn about the latest in tech innovation and how they can apply this practically and effectively.”
The festival has something for everyone, including live product demonstrations, livestock exhibitions and competitions, and a shopping precinct for lifestyle exhibitors.